Scenario A UK based firm specialised in providing Direct Marketing Solutions to its clients. The firm was a new media company developing and delivering innovative communication ideas. This company specialized in delivering strategic communication reviews, dynamic e-mail products, corporate communications, web services, media research etc. It bagged some big client names in UK to its credit. The firm was looking to market a revolutionary rich media e-mail marketing concept. This company wanted to build and deliver practical communication solutions for large and small organizations and was looking for an ideal offshore technology partner to keep the prices competitive in such a field. AMOS was selected for such a partnership. Our Solution AMOS in partnership with this firm developed a bespoke product called iCom which was a rich media e-mail marketing solution. ICom was able to transmit rich media email with animations, sound, graphics, images and interactivity. AMOS also developed a bespoke Campaign Management and Tracking system ( CMTS) that provided tracking of e-Marketing campaigns in real time. CMTS tracking functionalities included the tracking of HTML open rates, click-through rates and action rates, thus allowing the companies to know the overall response rate. AMOS also developed a Volume e-mail transmission system for handling of larger e-Marketing campaigns. This firm and AMOS together were able to provide such services to clients like HSBC, Freeserve, Tesco, Computer Associates, Misys and Volvo. The Company with a partner like AMOS was able to achieve significant credibility with its customers in the UK as provider of one of the most feasible and innovative e-Marketing campaign solutions .AMOS worked as a back office for this company with a dedicated team of programmers and multimedia experts who worked on research and development of new media solutions. AMOS provided full technical development and systems support for this company.

Scenario An International corporate association based in the UK specialized in providing Asset Protection and Wealth Management solutions to successful companies and high net-worth individuals. Through its market intelligent network, this Company regularly assessed the changing problems of Asset Protection. This Company continually commissioned extensive expert research. The subjects of research cover not only the obvious core elements of Value Solutions Products, but also a diverse range of International and UK jurisdictional, professional and social science disciplines. This Firm wanted to revamp its corporate identity and wanted to market its website effectively. It wanted to develop a unique brand identity and market the firm through e-Marketing campaigns. AMOS along with a London-based creative agency was appointed to advise and develop a solution. Our Solution AMOS with the help of selected creative agency developed a new corporate identity giving this company a new image altogether. AMOS revamped the new corporate identity through developing and implementing a new dynamic website with content management functionality. The website was promoted through various e-Marketing campaigns for one year. These campaigns comprised of customized iComs developed with complete tracking functionality to enable the company to gauge its ROI.